How to Perfectly Word Your Just Listed Real Estate Postcards

If you are a real estate agent looking to market your listings, one of the most effective ways of doing that is through just listed real estate postcards. 

Just listed postcards are sent out to announce that a new property has been added to the market. They typically include information about the listing, such as the price, number of bedrooms and bathrooms, square footage, and special features or amenities. 

Just listed postcards are an essential marketing tool for real estate agents because they allow you to reach potential buyers who might not be on your mailing list but would still be interested in learning more about the property.

In this post, we’ll look at some tips to help you perfect your just listed postcards wording so that your listings are able to create the noise you need.  

Make Your Message Concise and Eye-Catching

Whether you are sending out postcards to residents or mailing them out as part of a more extensive marketing campaign, it’s essential to craft your messages to get the best results carefully. The last thing you want is for potential buyers to skim over your message or throw it away without reading it. Try to include all of the essential information about your listing in your postcard’s subject line and first sentence.

Include Photographs of the Property

It’s also good to include photographs with your real estate postcards. It allows potential buyers to get an immediate idea of what the property looks like and makes them more likely to take an interest in it. If you don’t have the right photography skills to do it, you can always hire a professional to take some high-quality images for you.

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As a professional, they should know the best angles to use to make the property look its best. They may also have the equipment and skills to take aerial pictures of the house which will provide a powerful perspective of the property. 

Use Action-Oriented Language

When writing your real estate postcard, use action-oriented language that encourages potential buyers to visit the listing or contact you for further information. For example, consider using phrases like “come see this beautiful home today” or “act now before this property is gone.”

Include Your Contact Information

Your contact information will allow potential buyers to contact you if they are interested in learning more about the property. It’s a good idea to include your phone number and your website URL on the postcard so that interested buyers can quickly reach you no matter where they are.

Proofread Your Postcards Before Sending Them

Finally, make sure to proofread your postcards before you send them out. It will ensure that there are no errors in your message and help ensure that your postcards are professional and polished.

Winding It Up

When writing a just-listed real estate postcard, it’s essential to keep your message concise and clear. Be sure to include all of the most critical information about your listing and your contact information so that potential buyers can reach you. With these tips in mind, you’ll be able to craft the perfect just-listed postcard for your real estate listings.